Resilience Amid Volatility: PwC 2025 Survey Reveals East African CEOs’ Optimism in a Shifting Landscape Amid economic uncertainty and rapid disruption, East African CEOs are showing bold optimism. PwC’s latest survey highlights how leaders are leveraging resilience, embracing innovation, and preparing their organisations to thrive in a volatile and fast-changing business environment.
Resilience Amid Volatility: PwC 2025 Survey Reveals East African CEOs’ Optimism in a Shifting LandscapeAmid economic uncertainty and rapid disruption, East African CEOs are showing bold optimism. PwC’s latest survey highlights how leaders are leveraging resilience, embracing innovation, and preparing their organisations to thrive in a volatile and fast-changing business environment.


PwC East Africa Executives (left-right): Peter Ngahu, Regional Senior Partner, Eastern Africa; Uthman Mayanja, Country Senior Partner, Uganda; Zainab Salome Msimbe, Country Senior Partner, Tanzania; Andrew Chibuye, Country Senior Partner, Zambia and Vikas Sharma; Regional Leader, Consulting & Risk Services, East Africa. From Kampala to Dar, Lusaka to Nairobi — one message is clear: resilience, innovation, and regional collaboration are the cornerstones of East Africa’s future.
East African CEOs are charging into 2025 with a sharpened strategic lens—facing volatility with resilience, embracing transformation with intention, and leveraging technology with purpose. PwC’s 28th Annual Global CEO Survey…
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