KAMPALA, Uganda — Rock Boom, Uganda’s leading energy drink, has unveiled the second season of its popular drink-and-win campaign, Boom Kyakala.

This year’s campaign promises bigger and better prizes, including brand-new Toyota Noah vehicles. Other prizes up for grabs include motorbikes, smartphones, flat-screen TVs, Rock Boom merchandise, and cash rewards ranging from UGX 250,000 to UGX 1 million.

According to Samuel Hooper, Head of Marketing at Rock Boom, the campaign aims to reward loyal customers and celebrate those who embody the brand’s winning spirit.

“Last year, we awarded over 2 million prizes to our customers,” Hooper said. “This year, we’re raising the stakes with more exciting rewards and, of course, cars.”

To participate, customers simply need to purchase a bottle of Rock Boom, check under the cap, and claim their prize.

The Boom Kyakala campaign is currently underway, and customers can start winning immediately.