Guangzhou consulates promotes Ugandan products

The consulate of Uganda in Guangzhou, China used the 61st independence anniversary on October 9, 2023 to promote Ugandan-made products to Chinese traders and consumer.

The consulate organised a ‘Promote Uganda Origin’ event at Meta Incubator – Wisdom Valley, an industrial technological innovation hub in Panyu district, Guangzhou. The afternoon session of the event was a special focus on promoting Ugandan coffee among Chinese consumers.

It entailed a presentation by Dr Emmanuel Iyamulemye, the managing director of Uganda Coffee Development Authority. The guests were treated to Uganda coffee at the newly opened Elgon Café and also had a metaverse experience about Uganda as a country and society.

Ambassador Judyth Nsababera, the consul general, stressed promotion of economic and commercial cooperation between Uganda and China as the central objective of the consulate’s work which also involves attraction of foreign direct investment into Uganda’s strategic sectors; increasing the number of out-bound Chinese tourists to Uganda; and increasing productivity and expanding Uganda’s export base to the Chinese market for its agricultural produce especially Ugandan coffee.

Nsababera also stressed the consulate’s commitment to providing all the necessary support to enterprises wishing to travel to Uganda to further explore existing opportunities. She added that the consulate will soon commence construction of a permanent home in Guangzhou – both chancery and official residence – and that Uganda Airlines is in the final stages of commencing direct flights between Entebbe and Guangzhou which will facilitate easy movement of people and goods between the two countries.

The event was attended by the deputy director general of Guangdong Provincial Foreign Affairs Office, the director and deputy directors for African Division, officials from the Guangzhou Foreign Affairs Office, consular generals from 30 consulates and other members of the diplomatic corps, and a cross-section of Chinese business executives from sectors strategic to Uganda, an official statement said.