High-tech new Ford Ranger launched in Uganda 

Motorcare Uganda Limited, the official distributor of Ford vehicles in Uganda has launched the Next-Gen Ford Ranger pickup trucks that boast of advanced safety and technology features.

During the launch at their showroom at Kitgum House in Kampala, Richard Musani the general manager sales and marketing at Motorcare Uganda, said this Next Gen Ranger delivers high-tech features, smart connectivity, more safety, enhanced capability and versatility for work, family and play.

According to Musani, Uganda’s automotive industry is steadily progressing and continues to register growth because of the demand from new and existing customers, hence creating an opportunity for industry players like Motorcare to innovate and design cars that not only promise convenience and the ability to navigate tough terrains but a car that also promises progress in one’s life pursuits. 

“Currently, we are approximately 45 million Ugandans and according to the ministry of Works and Transport statistics, as of 30th June 2020, a total of 1,361,861 motor vehicles are registered on the e-tax platform while 940,160 are yet to be validated on the e-tax bringing the total number to 2,302,021 motor vehicles,” Musani said.

He added, “This representation which might have grown by 5 per cent to date is an opportunity for Motorcare to not only innovate quality cars but also collaborate with individuals, and business entities like large corporate institutions to make these cars more accessible to their teams so that they can execute their tasks efficiently especially teams that are always on the roads.”